This Is How SEO And Web Design Go Together
If you consider website design and SEO to be two different elements, you are making a big mistake. Well, there is no point developing a website, it if does not pop up on search engines when you search for it. There are more than 1.2 billion websites on the Internet and hence, it can be hard for the website to stand out.
There is nothing that will rile up a visitor more than slow website. Hence, all the web pages should load instantly or else, it will impact user experience and SEO performance. Hence, if you see the website is lagging, there are huge chances that the design of this website might be faulty.
We suggest that you a lot of time optimizing images, removing unnecessary plugins as well as allowing browser caching. If the website speed is good, half the battle is won.
Google gives a lot of preference to sites that have a clear content structure and easy to follow pages and keywords positioned strategically. Also, when content is regularly updated, Google believes that the site is alive and there is great crawling frequency.
A few of the popular content included how-to posts, FAQs, blogs, and case studies.
A number of different researches have shown that mobile devices generate over half of global website traffic and hence, having a website which is mobile-friendly becomes very important to reach your audience.
Google made mobile-friendliness a ranking factor back in 2015, and mobile indexing was then introduced in 2017 and this means that Google predominantly uses the mobile version of the content for both indexing and ranking.